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Revisions Approved by President’s Cabinet 5/14/16; 1/27/20; 1/25/22; AE 9/27/22
Approved by President’s Cabinet 12/16/14

介绍

EGSC utilizes various social media platforms as 通信 and recruitment tools using targeted messaging and advertising. EGSC’s social media platforms provide an opportunity to communicate with the EGSC community including students, faculty, staff, parents, alumni, and other interested parties. EGSC recognizes the importance of academic 自由和使用社交媒体来促进学术教学、研究和 other scholarly activities. EGSC向所有教职员工和学生表示感谢 作为普通公民有权利就公众关注的问题发表意见吗. 在所有场馆， 学院鼓励负责任地使用社交媒体.

定义

社交媒体是一个用来描述基于网络的工具和平台的术语 一群有能力互相分享和交流想法的人 quickly and publicly. 流行社交媒体的例子包括但不限于 推特, 脸谱网, LinkedIn, Myspace, Pinterest, YouTube, Flickr, Instagram, TikTok, Snapchat, and Tumblr. 社交媒体还包括论坛讨论、十大彩票平台协作 信息 and publishing systems (i.e. 维基百科)，视频共享，以及专有的 platforms listed above. 本政策适用于所有和维护的社交媒体平台 由EGSC.

用户

When creating or utilizing an official EGSC social media presence, users must be current 大学教职员工或学生必须使用他们的@philboardport.com email address where 适用的. 以前的学生或教职员工不得从事行政、编辑、 or contributing access to EGSC social media.

Log In Information Management

All log in 信息 for EGSC social media presences must be provided to the Director 机构发展与社区关系. Failure to do so may result in revocation of access to EGSC social media. Log in 信息 must be updated as administrators change—this will be handled by the Office of Institutional Advancement. Any password changes MUST be submitted to the Director of Institutional Advancement and Community Relations immediately. 用户 must contact the Director of Institutional 更改密码前的进度和社区关系.

Establishing New 社交媒体 Accounts

To create an official EGSC social media account, a request must be submitted to the Director 机构发展与社区关系 by the department head of the person requesting the account. The Director of Institutional Advancement and Community Relations will decide if the page is warranted based on the college’s overall 通信 plan. 对于新客户，机构发展总监和 Community Relations will work with the designated person in the department to create the account/page, and, if needed, the socialmediaFREEOMNIUPDATE%20email will be used to create the account.

机构发展和社区主任 Relations must be listed as administrator on all pages represented as college pages and have all relevant login 信息. 如果任何EGSC社交媒体页面停滞不前或休眠，它可能是 被院校发展及社区关系处处长免职.

社交媒体 Training

被授权在EGSC社交媒体账户上发布内容的EGSC员工 should complete 社交媒体 Training with the Director of Institutional Advancement 和社区关系在发布任何内容之前. This mandatory training ensures 遵守适用的政策、程序和最佳做法. 社交媒体 training will be coordinated and conducted by the Director of Institutional Advancement and Community Relations.

在EGSC的社交媒体账户上提交内容供考虑

Every department is encouraged to utilize EGSC’s social media platforms to share 信息 and communicate with various audiences. If a department does not have a designated person to post on social media, 信息 can be sent to the Director of Institutional “发展及社区关系”按以下步骤发布:

      • Email a request to socialmediaFREEOMNIUPDATE.
        • Please send 信息 at least 24 hours in advance of the time it needs to be posted unless special arrangements have been made with the Director of Institutional Advancement and Community Relations.
      • Address the following 信息:
        • Is a graphic or photograph needed for the post?
        • 您希望将信息发布到哪个EGSC社交媒体页面?
        • What timeframe does the post need to be promoted?
        • Is there any other 信息 that would be helpful for us to know that relates to the social media post?

Club/Organization 社交媒体 Usage

The Office of Institutional Advancement does not oversee the use of social media accounts of clubs and organizations at EGSC. 然而，俱乐部和组织的领导人受到鼓舞 通过机构发展总监接受社交媒体培训 Community Relations if they utilize social media.

An exception to the Club/Organization 社交媒体 Usage rule is a club or organization 这是EGSC学分课程的一部分，比如 Hoopee鸟. These social media pages will be overseen by the instructor of the course, and he/she will monitor student use. 机构发展和社区主任 Relations must have access to the account.

命名

As a page or account representing the college, EGSC social media accounts must have either East Georgia State College or EGSC in the title, depending on screen name limitations. 机构发展和社区关系主任将分配所有 page names using proper naming conventions and ensure that page descriptions contain, “Official Account of East Georgia State College ____” wherein the “blank” is the name of the organization or group.

内容

Posting online is public speaking. Do not post anything that would not be said to the media or at a public meeting. 书面英语的标准惯例，包括 正确的拼写和语法，仍然必须遵循. Digital shorthand or abbreviations 应该有节制地使用，只有在绝对必要的时候才使用. Accounts should not engage in using non-EGSC affiliated, created, or branded files (images, emojis, GIF animation 文件等.). 如果您需要为特定用途创建这种性质的东西，请 联络院校发展及社区关系处处长.

社交媒体 Activities

Posts and other content specifically added by administrators of the EGSC social media account are official EGSC content. All content posted on an EGSC social media page 帐户管理员受此策略约束. 内容 posted to an EGSC-owned social media page by a faculty/ staff member or student’s non-EGSC computer or personal device is also covered by this policy. Your online activity may be subject to other 适用的政策和法律，包括但不限于EGSC学生守则 of Conduct, the EGSC Employee Handbook, the EGSC Faculty Handbook, the EGSC Information Technology 政策, the USG Board of Regents Policy Manual and the USG Human Resource Administrative Practice Manual.

EGSC不全天候监控社交媒体内容，因此无法立即进行审查 every comment posted on its page. 用户提供的内容不会被筛选或评估 during the submission process. 其他用户表达的意见不一定 反映了EGSC的意见，EGSC无法核实这些帖子的准确性. 用户 鼓励举报违反社交媒体平台《十大彩票平台》的内容 Conduct, EGSC and/or USG policies and the law to the Director of Institutional Advancement and Community Relations. 学院保留删除内容和撤销的权利 用户在EGSC社交媒体页面上发布内容的权限.

所有为EGSC创建的社交媒体页面都是学校的财产 not be deleted or altered without first contacting the Director of Institutional Advancement and Community Relations.

The college is committed to academic freedom as stated in the EGSC Statutes and any 违反此政策将按照学院的政策进行评估 on academic freedom.

社交媒体 Usage During Crisis

During a crisis or emergency, users must immediately cease all activity on all EGSC-affiliated social media platforms. 机构发展和紧急事务办公室 Response Team will identify the message and distribution strategy for EGSC’s social 媒体网站和通知帐户管理员何时以及如何恢复社交媒体 通信.

媒体关系

All news media inquiries received through social media must be referred for coordination 并向机构发展和社区关系主任提供指导.

在社交媒体平台上回应直接信息

机构发展和社区关系主任将回答和 address all messages on social media platforms. The Director of Institutional Advancement 和社区关系将指导人到所需的信息或直接 them to call or email the appropriate department.

违反法律或政策的社交媒体活动

Use of social media that 违反法律, including but not limited to federal, state, 当地法律，以及适用时的外国法律和EGSC和/或USG政策 在纪律处分和可能导致刑事或民事处罚. 此外, content posted on a social networking site may be used as evidence of activity that 违反法律.

The following guidelines highlight several activities that violate law or policy and are not intended as a comprehensive list:

    • 可接受的使用政策和校园计算机网络和使用政策: Social media users must abide by the college’s Acceptable Use Policy and Computer 在EGSC社交媒体帐户上发布内容时的网络和使用政策.
    • 学生和申请人记录的保密性: Federal laws (Family Educational Rights and 隐私 Act), Georgia law, EGSC policy and USG policy governing the confidentiality of student and applicant records apply to social media use. 诸如学习记录，纪律记录等信息 e-mail correspondence should never be released through social media without the express written consent of the student or applicant that includes consent to the disclosure through social media.
    • Release of Restricted Data: Release of social security numbers, financial 信息, faculty/staff or student medical 信息, and any other confidential records held by the college is strictly 禁止.
    • Adhere to Applicable College and USG 政策: Use of social media must be in a manner that complies with EGSC and USG 政策, including but not limited to policies concerning discrimination, harassment, bullying, 信息 technology policies, conflict of interest, and USG Ethical Code of Conduct. 学院将通过适当的纪律程序解决社会问题 media activities of faculty, staff, or students that are defamatory, discriminatory, 骚扰，违反FERPA，违反道德，代表利益冲突，和/或 violate the law, USG policy, or EGSC policy. Disciplinary actions will vary depending 十大彩票游戏平台违法行为的情节，违法行为的严重程度，以及 学生或教职员工之前的违规行为. Disciplinary actions may 包括，但不限于，发出书面警告，撤销 用户访问EGSC社交媒体页面，和/或终止.